RealEyes – 2011 – November

Building Better Brands Through Sustainability – New course for Marketers

Thursday, November 3rd, 2011 | Poster under Blog, News, Our work

In the near future, any branding or marketing initiative that does not authentically create shared value will be practically dead on arrival.  So wrote marketing guru Phillip Kotler in his book, Marketing 3.0.  Kotler was referring to a leap in marketing where brands... [ READ MORE ]